TWE 32: Building a Google Ads Strategy for Ecommerce with High ROI
Hannah Mitchell-Parsons from Barn Owl Tech discusses how to build a successful marketing mix and other winning paid ad strategy. Hannah also discusses design choices and what her team did to optimise their ecommerce website.
TWE 12: How E-Commerce Brands Should Handle Paid Ads During A Crisis
Alexa Kurtz, Marketing Strategist & Paid Media Specialist at WebTek, discusses how Ecommerce brands should adapt their paid ads strategy through this uncertain time. She also touches on the importance of SEO.