TWE 29: Using Customer Insights to Build a Coffee Brand With a Mission

Summary

Garrett Ramela from Common Sense Coffee discusses how his business makes design decisions based on customer feedback and insights.

Garrett Ramela

Cofounder of Common Sense Coffee, an ecommerce business focusing on premium single-origin coffee.

What you'll learn

- Why your logo and mission statement are so important for branding - How to take user feedback to improve your homepage design - How to improve user journey and build following with content

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