TWE 34: Growing an Ecommerce Brand with Content Marketing Strategy

Summary

Jake Smith from Smithers Store discusses how to focus your marketing on for seasonal products and how to build a great content strategy.

Jake Smith

Founder of Smithers, a company that is a premium swimwear label that has been designed with the modern-day gentleman in mind.

What you'll learn

- Managing a successful family business in the middle of a pandemic - How to market seasonal products - Why a content strategy is the key to grow your ecommerce business - Brand building with great content - Giving your customers a better shopping experience with social media - How to experiment and find the channels and message that work with your audience

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